000 | 00316nam a2200097Ia 4500 | ||
---|---|---|---|
008 | 230930s9999||||xx |||||||||||||| ||und|| | ||
100 | _aARENS, WILLIAM., WEIGOLD, MICHEAL., ARENS, CHRISTIAN | ||
245 | 0 | _aCONTEMPORARY ADVERTISING AND INTEGRATED MARKETING COMMUNICATIONS | |
260 | _aUSA | ||
260 | _bMCGRAW HILL COMPANIES | ||
999 |
_c11310 _d11310 |